Smile, it’s often said, and the world smiles with you. If true, the world will soon find itself grinning ear to ear, but it still won’t match the BelugaXL’s supersized expression of joy.
With the first of five next-generation oversize cargo airlifters slated to enter service in 2019, Airbus asked its employees to select how the A330 Family-based BelugaXL should appear to the world. “The six designs we proposed for consideration by employees respected our brand identity while running from the conventional to the unconventional, even adding a touch of fun,” explained Tim Orr, Airbus’ Head of Branding.
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